4 Steps to a Higher Level Business

4 Steps to a Higher Level Business

We all were placed here for a unique reason:  to make a difference that only you can make. 

Your contribution requires you to take a stand, to add value to the lives of others. Only then will you create the ultimate life that you are here to experience.

Below are four steps that help to create a higher level business. 

1.  AWARENESS.  Too often I see business owners chasing another entrepreneur's outcomes. What works for one person does not mean that it is the right choice for you. To sustain growth, your business must have a solid foundation built on your core strengths. You must know what your core strengths are and align with them. These strengths must provide a solution to a problem your market longs to solve. Without an awareness and understanding of your value, you waste time and money. Become aware of your unique solution and learn to speak about it in benefit-rich language your market can hear.   

Now, we can all improve our skill sets and they will give you a competitive advantage; however, you need to understand your true nature. These traits are inborn, not learned, and are directly linked to how we deal with stress, respond to conflict and deal with the need to make a decision. They are also important for you to understand how to maximize results you can receive in any area of your life–not just taking your business to the next level.


2.  DECISION.  You must be willing to take a stand and make some noise about your value. Hiding and going along with the status quo does not create six-figure businesses. Stand up, be seen and make a difference in others lives.  Making a difference requires being different. Most of us are playing it a little TOO safe. I have heard countless stories of entrepreneurs who decided not to go with the masses–to shake things up a bit–with the result being the most business growth that they had ever experienced.  

3.  VULNERABILITY.  Be vulnerable. It is scary to stand out. Some people will not like you. So what? Do it anyway. Some people will love you.  Most importantly, you will do the work that only you are here to do and transform the lives of those people you are here to help. 


4.  EXPANSION.  As you share your work from a higher level, following these first three steps, you will expand not only in the money in your bank account, but also in the contribution you make in the world. The more value you add to another person's life, the more your own life will grow. As you grow, you have more to contribute.



About Online Biz Boomer Babe

Rachel Lavern is a Certified Business Coach and founder of My Booming Online Business--a blog for middle-age, global, uptown women. She is on a mission to transform entrepreneurs' finances by teaching the action set, mindset and skill set needed to get launched + make money.


  1. Hello Rachel, I so wish my internet was up to par tonight so I could listen in to this TED talk, but it wont load for me 🙁

    Well my friend your post makes so much sense, we all have something unique about us Huh. Something to share with others that no one else has..Yet it is not as easy as it sounds.

    We are all programmed to go to school, get an education then go to work for someone else so when someone takes our JOB away from us,( As what happened to me) We have to start from step #1 and work on ourselves and figure out what this gift is that we have to give to the world.

    Then as you have stated we need to work and improve these skill sets and this does mean getting out of our comfort zone and making some noise.

    I just loved this post it really did my mind a whirling.. Thanks for sharing.. Have a Great Thanksgiving,.. Chery :))
    chery schmidt recently posted…Restore Your Success Mindset With These Positive AffirmationsMy Profile

  2. Yes, yes, yes! Exactly. And I love Brene Brown’s videos. I’m writing a post about vulnerability for later use and I’m using one of her videos as well.
    Leanne Chesser recently posted…The Me & You ManifestoMy Profile

  3. Spot on Rachel!

    And without a doubt I love all your points, but personally # really nails it!

    Chasing another entrepreneurs outcome! Definitely guilty as charged! Being aware of our real strengths is
    so vitally important to our long term success!

    No doubt about it~! We’ve got to know and appreciate what unique thing or things (benefits/solutions) that we provide!
    Mark recently posted…How A Previously Unbeaten Champion Earned Far More Respect In Defeat Than Victory!My Profile

  4. I think you really hit the nail on the head here Rachel… I will go back to see the video, but the words you wrote really hit home and said it ‘just like it is’… no fluff

    an awesome post… will be sharing, and Pinteresting to re-watch

    Jacs 🙂
    Jacs Henderson recently posted…Create Fantastic Easy Peasy Quote and Message Images With Share As Image!!My Profile

  5. Hi Rachel,

    You hit the nail on the head! As a business owner it’s so important to be true to yourself and not just follow other entrepreneurs steps. Only you know what’s right for your business.

    Thanks for sharing!
    – Monisha

Your thoughts?...


CommentLuv badge

This blog uses premium CommentLuv which allows you to put your keywords with your name if you have had 3 approved comments. Use your real name and then @ your keywords (maximum of 3)